Rachel ZirinRachel Zirin handles all in-house marketing and communications for The BoaVida Group. Among many duties, she oversees all property websites and social media, marketing campaigns, newsletter communications, making Eli look awesome, and much more.

Prior to this role, Rachel managed a weekly newspaper, in addition to being the reporter, for four years. She has a bachelor’s degree in Journalism – News Editorial, and a minor in Broadcasting from California State University, Chico.

In her spare time, Rachel loves to hike, spend time on the river/lake, attend rock concerts, and wine taste. Rachel is also a member of the Folsom Rotary Club.